A blog is basically a web log where the blogger can create and share his contents in a form of blog posts. Normally, a blog is composed of updated contents and can easily be set up using WordPress, Blogger and other related services. Blogs are often considered as an excellent strategy to be connected with your audience, talk about important specifics and ideas and develop a healthy and escalating group of followers. Whereas a website is a static page requires skills to build one. Websites are perfect for businesses that sell merchandise, offer services, used as portfolio page to showcase works and a lot more.
Website + Blog
Most site owners now have already realized the importance of regular interaction towards their customers or clients. That is why they’ve used the method of merging their blog to their website to take advantage on the benefits of having both. Blog platforms such as WordPress and Blogger have the ability of providing both static web pages and a blog page for contents. In a business, a website and blog should come together to guarantee success.
Here are the advantages of putting up a website and blog together:
Easy updates – WordPress is one of the best blog platforms to use for your website and blog. Contrary to some other site builder applications, WordPress has great blog functions for your blogpost articles and content control features that makes it easy for you to easily compose, publish and manage your web pages and also your eStore and re-use some other varieties of articles like graphics or downloadable data.
More website traffic – Visitors are more enticed when they see fresh and interactive contents. A website which has a blog on it can attract more traffic by applying some white hat SEO tricks on the published contents. You may add relevant keywords and links from your sub pages into your published posts to improve website rankings. You may also add your keyword in your post to get a little boost in the ranking, thus generating more traffic.
Professionalism and Interaction – When your web site is a business type, merging it with your blog can help it obtain professionalism and interaction.
Professionalism on the website page that shows the audience the company’s overall corporate image and interaction through blog posts you share to your audience. Providing the two features for your business under a single two-dimensional medium indicates that you are offering the greatest of both sides to your existing clients as well as to your future clients and to your overall business matters. Presenting very intuitive content material on your website is among the primary methods to maintain your website visitors satisfied and engaged with your business and with you yourself.